The Regional Success Story #3 is Micro Power, which offers custom solutions in the electronics and controls marketplace. In English, they develop custom battery packs and charger solutions. For example, they designed waterproof battery packs for the Navy Seals, who tend to jump out of perfectly good aircraft into cold and choppy water with guns and battery-powered devices. Secrets to success include keeping customer acquisition costs down, leverage NW region and culture, face brutal facts, don’t delay hard choices, and 2 locations means 4 times the problems. In all, an insightul presentation.
